Wax Buffalo’s story started in 2014 in our founder's kitchen. Alicia Reisinger had a passion for creating beautifully imperfect pure soy candles for her family and would do this late at night with a whiskey in hand, or a very nice glass of wine. As Alicia’s passion grew, so did the world of hand-poured candles throughout America, and it only made sense to set up shop and start selling the beauties locally.

The business took off, and now Wax Buffalo Pure Soy Candle Co. can be found all over the world, coast to coast here in America and locally at two beautiful Wax Buffalo retail stores in the Historic Haymarket and now, on Prescott Ave.

Wax Buffalo’s retail adventure continued to grow even during challenging economic times during COVID and has proven its ability to thrive. It has built a brand and business model that is scalable and with The Candle Lab replicable in multiple and diverse markets throughout the United States. Much has changed since the opening of the first location, but the one thing that hasn’t changed is its mission: To continue on the path of developing a successful, national brand, provide unmatched support to our franchise partners, and bring the magic of the Pinot’s Palette experience to consumers nationwide. With technology being a key influencer in today’s customer decision-making.

Wax Buffalo is known in the community as a trusted collaborative partner, a launching pad for new and upcoming entrepreneurs, and a place to visit, dream, and feel inspired, through retail therapy, maker therapy, or through its integrity to bring new and innovative products and spaces to our great state.